A product from another era, of exceptional quality. You open the burgundy box and take a sniff, and you’re transported to heaven; you close it again and don’t want to use it. Don’t miss out!!!.

This soap for shower or bath, scented with the heavenly spicy and woody fragrance of POUR HOMME, deeply cleanses the skin and revitalizes it.

The soap comes in a beautiful burgundy Bakelite case for carrying and storage.

It is the first men’s soap launched by the house of YVES SAINT LAURENT PARFUMS.

AWARD (1974) from the Fragrance Foundation : YVES SAINT LAURENT POUR HOMME Fragrance of the Year – Men’s Luxury – Fragrance of the Year – Men’s Luxury.

In 1963, the American cosmetics company Charles of the Ritz began working with YVES SAINT LAURENT.

This soap is from the First Era (1963 - 1986), made in France, and produced at the Yves Saint Laurent factory, which belonged to the same group as Charles of the Ritz, which owned 80% of Yves Saint Laurent.

For the «Pour Homme» advertising campaign, the young designer did not hesitate to shock, even scandalize, the bourgeoisie by posing nude before Jeanloup Stieff’s camera. The slogan was «This is my Eau de Toilette, now it can be yours…». This unprecedented advertisement naturally caused a real scandal.

The beautiful red (burgundy) packaging was designed by the famous designer Pierre Dinand.

The beautiful red (burgundy) packaging was made by French artisans at Saint-Gobain-Desjonqueres, bearing the SGD mark, a global leader in luxury soap packaging.

The product was imported into Greece packaged and manufactured in France, and distributed by BIONIKI SA (158 Alexandras Avenue, Athens); we sold it exclusively as authorized distributors.

PERFUMER : Raymond Chaillan with raw materials from Roure Bertrand Dupont.

From OUR OWN TESTER, we copy the dominant notes: Vetyver – Citron – Santal – Patchouli – Mousse de Chêne – Romarin – Noix de Muscade.

FRAGRANCE RAW MATERIALS: (BOTANICAL – MINERAL – ANIMAL) AND SYNTHETIC (CHEMICAL):

Bergamot (Calabria) - Lemon (Citrus limon - Sicily) - Lemon verbena (Aloysia triphylla) - Bitter orange (petitgrain - Citrus aurantium – leaves – Paraguay) - Lavender (Lavandula angustifolia - Provence, France).

Rosemary (Rosmarinus officinalis) - Thyme (Thymus vulgaris) - Nutmeg (Myristica fragrans) - Carnation (Dianthus caryophyllus – India) - Geranium (Pelargonium graveolens) - Clary sage (Salvia sclarea) - Rosewood (Aniba rosaeodora – Brazil) - Marjoram (Origanum majorana).

Oakmoss (Absolute - Oak lichens - Evernia prunastri – Yugoslavia) - Musk (Moschus moschiferus – Tibet) - Sandalwood (Mysore) - Tonka beans - Patchouli (Pogostemon cablin – leaves - Malaysia) - Vetiver (Vetiveria zizanioides – India) - Cedarwood (Cèdre de Virginie - Juniperus virginiana – red cedar) - Ambergris.

Period advertisement: A uniquely masculine, exquisite soap, full of seduction.

A captivating soap

THE PRODUCT IS UNTOUCHED

THE PRODUCT IS SEALED IN CELLOPHANE

THE PRODUCT HAS NOT BEEN USED

AUTHENTIC AND RARE

MADE IN FRANCE EMB 27056 B

PRODUCT CODE: 44150

The code on the back of the burgundy packaging.

ÁÁÁ EDITION

One of the rarest and most luxurious gifts you could give.

A product from another era, of exceptional quality. You open the burgundy box and take a sniff, and you’re transported to heaven; you close it again and don’t want to use it. Don’t miss out!!!.

PRODUCTION 1981 → (N1168)