A Special Shampoo for Oily Hair from a bygone era, created by Bristol Myers Pharmaceutical Company (1898) in collaboration with Clairol.



Treat your hair to a Clairol beer, Don't Drink It Shampoo with it! said an ad in the early 1980s.

Contains Real Beer

Barley and the other ingredients in beer help give each strand "body," making hair look lush and "full."

A wonderful feeling of lush, thick hair, and unique hold that keeps its shape.

Plus a shine in your hair you never dreamed possible.

DIRECTIONS FOR USE

Shake the bottle well before use

Shampoo hair in (two) washes

Apply a little shampoo to wet hair and rub gently 

Leave the lather on for 3 minutes 

Rinse thoroughly with lukewarm water and repeat.

Twice a week for the first two weeks, then once a week.

CAUTION : For external use only

CAUTION : Not for babies or young children. Keep out of their reach.

If it gets in your eyes, rinse thoroughly with water.

THE PRODUCT IS UNTOUCHED

THE PRODUCT HAS NOT BEEN USED

AUTHENTIC AND RARE

PRODUCED   1979